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Andy Main

Chief Executive Officer, President

Andy Main is Bakkt's Chief Executive Officer and President. He has served as the former Global CEO of Ogilvy and former Global CEO of Deloitte Digital. Throughout his career, Andy has grown the value of Fortune 500 companies through the combined power of technology innovation, business value and creativity, wrapped up in his brand of entrepreneurship. This has been demonstrated in his recent experience, most notably: 

  • Starting as CEO in 2020, transformed Ogilvy from a then lagging business into the world’s leading creative agency, putting Ogilvy eminently back on the world stage, well ahead of market expectations.
  • Starting as Head of Deloitte Digital in 2014, took a start-up business within Deloitte and scaled it over six years into a multi-billion global business and a leading brand in the digital transformation market.

Andy has received several recognitions along the way, including Adweek’s Top 100 Leaders in Marketing, Media and Technology, and named one of the world’s Top 25 Consultants by Consulting Magazine.

In other notable mentions, Andy was a Principal at Deloitte Consulting for 21 years, where he was also on the Board of Deloitte Consulting. He started off his career at Andersen Consulting working in the financial services sector in London and Boston. He also participates in the Adam Smith Global Foundation, based in Kirkcaldy, Scotland ( the birthplace of Adam Smith) which exists to offer education and insights into Adam Smith’s works, and applies Smith’s thinking in provocative ways that are relevant to today’s global trends.